Armin Vit is the founder of Under Consideration, a design-based media group that runs a series of blogs and publishes books on the subject. Unhappy with the new Helvetica-happy logo for the University of Arts, London, Vit took to the pages of his blog, Brand New, to explain his disdain for the typeface. More » Source: http://feeds.gawker.com/~r/gizmodo/full/~3/UTEyBZOamsQ/why-i-hate-helvetica
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